LoaTree Client Roster and Projects (past and current – partial list)
BUSINESSES
The Arbor Collective: Arbor has evolved through the years into a growing collective of artists, designers, and friends that snowboard, skateboard, and surf. We remain focused on finding solutions for a more sustainable future through a blend of art, technology, and eco-materials. This allows us to deliver the most successful line of snowboards, skateboards, and apparel possible.
LoaTree Connection: LoaTree hosted, produced and marketed their grand opening celebration for their new Santa Barbara store. LoaTree TV put together a video on the nights events: http://youtu.be/4oQNkbBPGj0
Eco Wireless: Eco Wireless believes in using business to inspire solutions to protect the environment. How better to do this than by donating 20% of every Verizon Wireless sale to environmental nonprofits, and other nonprofits that are helping our planet nationwide.
LoaTree Connection: LoaTree helped develop a sales and marketing approach for the Santa Barbara region for Eco Wireless.
Dennis Allen and Associates: Allen Associates specializes in commercial and residential green construction in Santa Barbara, Santa Ynez, and Ventura. With over 25 years of green building experience, we create healthier homes and offices – for you, your family, and the entire community.
LoaTree Connection: LoaTree served as a social media and outreach consultant. LoaTree TV also produced one of their first commercials.
PrAna Santa Barbara: prAna is a outdoor apparel store offering environmental friendly apparel for the rock climbing, yoga and outdoor enthusiast community.
LoaTree Connection: LoaTree helped produce, market & video their grand opening celebration for their new Santa Barbara store. LoaTree TV captured the action here: http://youtu.be/2YufyQgo5s0
Santa Barbara Natives: Santa Barbara Natives Inc. (SBN) grows locally propagated native plants for Santa Barbara County restoration and mitigation projects, landscape architects, designers, contractors and the general public. Working closely with clients, Santa Barbara Natives has grown hundreds of thousands of genectically local California native plants since 2003.
LoaTree Connection: LoaTree produced a direct marketing plan to local agencies and companies for Santa Barbara Natives.
Soho Restaurant & Music Club: SOhO has had live music and entertainment 7 nights a week for the past 17 years, and is one of Santa Barbara’s premier music venues. If you’re feeling energetic, hungry, or just looking for a good scene, SOhO’s the place for you.
LoaTree Connection: LoaTree has worked with SOhO to re-create their food menu to include sustainable, organic, and local ingredients as often and from as close to home as possible. LoaTree is currently working with SOhO on a marketing campaign to support recent menu changes, and includes ongoing consultation, marketing and social media services, and strategic planning.
NON-PROFITS
Blue Ocean Sciences: The primary goal of BOS is to create a team of scientists who can address the needs of the global community by conducting high-level research, sharing accurate scientific information, creating effective educational materials and media communications regarding the health of our oceans.
LoaTree Connection: LoaTree helped produce and market their “Bella Gaia” fundraising event at the Lobero Theater with KenjiWilliams. LoaTree TV captured the night’s events here: http://youtu.be/Cvn-AyWC50c
Center for Sustainability, Santa Barbara City College: The Center for Sustainability mission is to initiate and support the practice and understanding of sustainability within SBCC curriculum, on our campuses and in our community.
LoaTree Connection: LoaTree is creating a strategic plan for the Center for Sustainability related to marketing, community building, and branding.
Community Environmental Council: CEC’s mission is to identify, advocate and raise awareness about the most pressing environmental issues that affect the Santa Barbara region. We currently focus all of our energy on building a community-based movement that weans the region off of fossil fuels in one generation — Fossil Free by ’33.
LoaTree Connection: LoaTree served as CEC’s social media consultant. We also teamed with CEC to promote and create a local “Carrotmob” event captured here by LoaTree TV: http://youtu.be/jeBU4h12g1A
Environmental Defense Center: EDC is organized as a §501(c)(3) nonprofit corporation, and provides legal counsel to other nonprofit organizations. We remain the only such public interest environmental law firm between Los Angeles and San Francisco, and thrive on the support of community members from within our region and beyond.
LoaTree Connection: LoaTree produced and marketed EDC’s “Ride on the Wild Side” bike fundraiser. LoaTree TV captured this fun event here: http://youtu.be/BNUCOetrEVA
Environmental Studies Dept., UC Santa Barbara: Established in 1970, The Environmental Studies Program at UC Santa Barbara is one of the oldest and largest programs in the nation, and is recognized as one the most successful undergraduate environmental programs in the world.
With over 4,800 alumni, our graduates can be found holding leadership positions, nationally and internationally, in government, industry, law, and dozens of other fields. We pioneered an educational model that is now widely adapted by other institutions around the globe. We combine a rigorous classroom experience with practical skills training.
Our mission is to train leaders, develop new knowledge, and devise solutions that will restore and sustain the health of our planet.
LoaTree Connection: LoaTree served as a consultant for workshop production and outreach for the ES Program’s: “Localizing Santa Barbara County agrifood systems: research, action and policy” workshop.
McCune Foundation: The McCune Foundation’s mission is to be an agent of change in society by supporting the growth of social capital in communities through capacity building, collaboration, and strategic funding.
LoaTree Connection: LoaTree will be working with the Foundation and it’s grantees to provide strategic development, increased networking opportunities, and effective use of internal and community resources to meet grantee and Foundation objectives.
Orella Stewardship Institute : The Orella Stewardship Institute, a project of the Earth Island Institute, is a catalyst for the advancement of regenerative design and its principles. OSI studies, promotes, and embodies sustainable land use and lifestyle practices that build healthy lands and strengthen relationships with surrounding communities.
LoaTree Connection: LoaTree founder David Fortson is a founding director of the Orella Stewardship Institute. LoaTree has served as the in-house marketing, community building and organizational development director for OSI.
Quivira Coalition: The mission of the Quivira Coalition is to build resilience by fostering ecological, economic and social health on western landscapes through education, collaboration, and progressive public and private land stewardship.
LoaTree Connection: LoaTree is serving as a marketing, outreach and video consulting for their 10th Anniversary Conference: YOUNG AGRARIANS featuring 350.org’s Bill McKibben. LoaTree TV captured their 9th Anniversary conference here: http://youtu.be/2WdpMVYVZ0Q
Santa Barbara Earth Day: Santa Barbara Earth Day is an annual community festival celebrating and profiling sustainability held in April of each year now attracting over 30,000 people from throughout the region. Santa Barbara Earth Day is hosted by the Community Environmental Council.
LoaTree Connection: LoaTree plays a leadership role in production, marketing and community building for Santa Barbara Earth Day. LoaTree TV captured the 2011 Earth Day theme, 7 Steps to Fossil Freedom, here: http://youtu.be/K9eapRo-8VI
Santa Barbara Farmers Market: The Santa Barbara Certified Farmers Market Association is a non-profit mutual benefit corporation that was founded in 1983 to provide California farmers with direct access at landmark locations to market their agricultural products directly to the local community.
LoaTree Connection: LoaTree started and has maintained the Farmers Market social media program.
Santa Barbara Green Drinks: SB Green Drinks is part of an international movement to bring environmentally and socially-minded professionals together in a casual atmosphere to meet, greet and exchange resources while enjoying a beverage or appetizer. In Santa Barbara, monthly gatherings rotate from business to business, including restaurants, wineries and pubs, while featuring a brief talk from environmental and sustainability professionals.
LoaTree Connection: LoaTree runs SB Green Drinks, identifying host businesses, securing guest speakers, and marketing the events throughout the year.
SOL Food Festival: Sol Food Festival is a one-day community-created festival to raise awareness of the Sustainable, Organic, and Local food systems of Santa Barbara County. We believe that good, delicious food is something to be celebrated, that our local organic farmers are heroes, and that everyone has the power to create a more healthful, sustainable and delicious food future for themselves and their community.
LoaTree Connection: LoaTree helped launch and served a leadership role in the production, marketing and creative for the SOL Food Festival. LoaTree TV produced this commercial for the 2011 event: http://youtu.be/Hr4bvjbUnLc
Sustainable Vocations: Sustainable Vocations offers young people the unique, hands-on opportunity to study green design strategies and technologies, develop leadership skills, and experience living in a sustainable community. In the process, graduates receive an internationally recognized Permaculture Design Certification.
LoaTree Connection: LoaTree produced and marketed the “Green for All – The New American Economy” by Van Jones on October 29th, 2011, a benefit for Sustainable Vocations.
The Cove: Academy Award® Winner for Best Documentary of 2009, THE COVE follows an elite team of activists, filmmakers and freedivers as they embark on a covert mission to penetrate a remote and hidden cove in Taiji, Japan, shining a light on a dark and deadly secret. Utilizing state-of-the-art techniques, including hidden microphones and cameras in fake rocks, the team uncovers how this small seaside village serves as a horrifying microcosm of massive ecological crimes happening worldwide. The result is a provocative mix of investigative journalism, eco-adventure and arresting imagery, adding up to an unforgettable story that has inspired audiences worldwide to action
LoaTree Connection: LoaTree helped bring this film to town working with local theaters and environmental organizations. LoaTree provided marketing, outreach and produced a fundraising event in Hope Ranch to support the work of The Cove protagonist Ric O Barry.
Urban and Environmental Policy Institute, Occidental College
For years, UEPI’s team has been working on identifying the barriers and opportunities that exist for making fresh, regionally produced food accessible to the masses in Los Angeles County. A solution that many regions are advocating for is the development of strategically placed ‘food hubs,’ or food aggregation and distribution facilities, that simultaneously assist small and medium sized farmers in getting their products to market while also making this food more accessible and affordable to consumers.
LoaTree Connection: LoaTree is working with the Urban and Environmental Policy Institute, a community oriented research and advocacy organization based at Occidental College in Los Angeles, providing consulting and facilitation services to a stakeholder group whose goal is the creation of a food hub in the Los Angeles area. Stakeholders include Sysco, Whole Foods, the LA Food Policy Council, Farmers Markets and others.
